Millo
Millo is a banking solution created for teenagers, built to make money feel approachable, fun, and part of their everyday lives.
The challenge was avoiding the cold, corporate feel of traditional finance while still building trust. I solved this by designing a brand that speaks in bold colors, playful typography, and positive, high-energy imagery.
The identity balances financial credibility with youthful optimism, positioning Millo as a brand that grows alongside its users.
Client
Millo
Project
Brand Identity / Strategy
Year
2024
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